Tagdesign

The equestrian collection is progressing well in Q2!

Ever since I designed the Mulegirls-tee I started thinking about creating a whole collection of gorgeous lettering just for equestrians. It started as a sticker for Instagram. The spark that kicked off me deciding that this collection really needs to happen (rather than me just dreaming about it) was when I was asked by dressage rider Suzi Best to create a sticker for Instagram that said ‘dressage diva’. I wanted the lettering design to have flourishes and curls that I […]

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Inside the Mulegirl t-shirt design process

Mulegirls are cooler than cowgirls t-shirt

Get a peek inside the design process of this t-shirt designed for a real mule girl! I was asked to make a design that would be just right for a mule owner because the designs available on the market mostly don’t accurately represent mules. I’ve put together information about the brief I got and what design choices went into it to give it that Wild West feel while keeping it modern. I’ve gathered my initial sketches and step-by-step pictures of […]

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